The marketing process begins with preparing your home or condominium for viewing by prospective buyers. People very often decide to purchase based largely on emotions, so your home or condos has to feel right to them or they will continue their property search. Ask you Perdido Key Resort Realty Realtor© along with honest friends or family for objective feedback on home to make your property more inviting. Remember, an extra few dollars going towards updated decor, linens or cleaning might mean a substantial increase in a buyer's offer or a reduction in the number of showings required in order to secure an acceptable offer.
The importance of ensuring that the property is clean while making minor repairs in the process cannot be overstated. When considering large projects it is best to first consult with your Perdido Key Real Estate profession regarding whether or not there will be a good return on your investment at the time of the sale. As an example, painting and carpet may be worth the cost whereas granite countertop may not.
The Perdido Key Resort Realty agents are experts in Perdido Key condo sales as well as home sales in the Greater Perdido Key Area throughout Southwest Pensacola. We help our sellers by providing a detailed Seller's Checklist and advise to get their property prepared to stand out in the current Perdido Key and Pensacola market.
Once the property is ready, we prepare a specialized marketing process designed just for your property type and we market it on the websites we have found to be the best to perform in generating qualified buyers to showings and showings to contracts. The marketing package ALWAYS begins with professional photography and, when necessary, a video tour of the property to be posted online. The professional photography provides an immense advantage online throughout the local listing websites and large online marketplace site alike.
Our Own Website - REPensacola.com is a powerhouse online and is the source of the majority of our buyer leads. Good search engine placement coupled with professional photographs, virtual tours and an ability to retarget prospective buyer produces the showings we need to result in offers to purchase your home or condo.
Syndication - This should bring to mind websites such as Zillow.com, Trulia.com, Realtor.com and all of the other largest real estate marketplace websites. No matter how talented a seasoned local real estate agent is with cultivating of website traffic, presenting your home or condo to the world on large real estate marketplace websites will generate a higher sales price and a faster sale.
Print Marketing and Signage - Print marketing still has a place in real estate. While most buyers find a property online, once they are inside touring the property having the right print marketing is essential. This is especially true in condo sales as providing information regarding frequently asked condo buyer questions such as HOA dues, property taxes, and rental income potential in a well-designed print marketing package will help compel buyers to get off the fence and submit an offer. Similarly, in the sale of homes throughout the Greater Perdido Key Area, a well-crafted print marking package will help to buyers to into purchasers. When selling a home it's important to know that yard signage still works, so having the for sale sign up quickly is paramount.
Call us at 850-287-4882 or Contact Us to discuss listing your property.